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The largest market, payroll and economic base in the South Puget Sound area


Joint Base Lewis-McChord and Naval Base Kitsap advertising begins with a relationship that connects you to all of the service branches, not just one.

Fort Lewis and McChord Air Force Base, now known as Joint Base Lewis-McChord, and Naval Base Kitsap (which includes the Bremerton Shipyard, Bangor Submarine Base and Keyport), represent a $5 billion+ payroll, 55,000+ service members, 75,000 family members and one of the country's largest military retiree populations. Thirty percent of all paychecks in these areas are cashed by military personnel from Joint Base Lewis-McChord and Naval Base Kitsap. That's soldiers, airmen, sailors and Marines, active, reserve and retired.

No other economic group comes close to representing the buying power of these two military complexes.

Swarner Communications has published The Ranger since 1951, and the NW Airlifter since 1980. Combined with our Northwest Military and Stars and Stripes newspapers, our publishing company puts local and national advertising clients front and center with the market that matters the most in the Puget Sound region.

But newspaper advertising at is only part of the picture. We also have a robust Star Program that includes Print, Direct Mail, Digital, Events, Loyalty Rewards, Social Media, E-mail, and more - it's an amazing package for one price that builds impressions better than anyone else can offer.

To see our Media Kit please CLICK HERE.

We also offer mobile-based loyalty programs for you to reward customers, reputation management and web design.  See those services HERE.

For advertising information on reaching the military market, please call us at (253) 584-1212. Or, send an email to

We are located at 218 Wilkes St., Steilacoom, WA 98388